Virtual Marketing Team
Some of our clients use us as their outsourced, "virtual" marketing department or to complement an effective internal marketing team. One of our senior consultants acts as your company's marketing manager on a virtual basis. We can also implement marketing plans for companies with small or overworked marketing departments. It can be especially productive for sales-driven organizations without a formal marketing function. Four key advantages of the virtual marketing team program are that:
a) You know you have regular, professional marketing of your products or services instead of a hit or miss approach that can produce uneven results.
b) You have a set amount budgeted monthly for marketing because a set number of days is specified for each month.
c) You can increase or decrease your marketing activities quickly-or turn them off and on-without adding or removing staff.
d) You can also getting a higher level of talent by outsourcing because it's less expensive than hiring highly talented staff with salary and benefits.
In this program, the consultant attacks the various activities in the order you specify, staying within the pre-determined budget. Monitoring of marketing efforts and results can be an ongoing activity. You have outsourced your marketing so that you can be as involved or uninvolved as you choose.
You're then free to leverage your time and talents-and those of your team-in your true areas of expertise.
